ANDARU Luxury on your terms

Andaru is a villa brand originating in Bali with a three-tier offer ranging from uber luxury bungalows to family style homes, with a flexible level of luxury depending on guest requirements. We positioned Andaru as “luxury hospitality 
on your own terms” and created a classic word mark referencing Balinese architecture and traditional motifs. Differing secondary graphics 
and colour palettes created 
the distinction between the 
tiers.

Strategy, Branding, Interactive, Print

ANDARU Luxury on your terms

Andaru is a villa brand originating in Bali with a three-tier offer ranging from uber luxury bungalows to family style homes, with a flexible level of luxury depending on guest requirements. We positioned Andaru as “luxury hospitality 
on your own terms” and created a classic word mark referencing Balinese architecture and traditional motifs. Differing secondary graphics 
and colour palettes created 
the distinction between the 
tiers.

Strategy, Branding, Interactive, Print