IPOS INTERNATIONAL Mind the gap

IPOS International are the business outreach arm of the Intellectual Property Office of Singapore (IPOS), identifying the potential of intellectual assets, and helping customers to realize it. We were appointed to rebrand them with a more enterprise-driven edge, so we created a logotype with ‘IPOS’ rendered in lines disrupted by spaces, suggesting the role they play in bridging the gap between people and ideas, bringing them together to unlock their potential.

Strategy, Branding, Print collaterals, Digital templates, Brand toolkit

IPOS INTERNATIONAL Mind the gap

IPOS International are the business outreach arm of the Intellectual Property Office of Singapore (IPOS), identifying the potential of intellectual assets, and helping customers to realize it. We were appointed to rebrand them with a more enterprise-driven edge, so we created a logotype with ‘IPOS’ rendered in lines disrupted by spaces, suggesting the role they play in bridging the gap between people and ideas, bringing them together to unlock their potential.

Strategy, Branding, Print collaterals, Digital templates, Brand toolkit